How Do You Create Relationships- Not Just Connections- On Social Media?"
by Social Media Strategist, Joan Pelzer
Come to our next Manhattan Holistic Chamber of Commerce (MHCC) meeting and enjoy our new Member Spotlight- to tell us how what you do benefits people, our Raving Fan Club- to get testimonials, and our 3rd Wave Club- to have your own "MasterMind" marketing group!
ACTION TIP "Bigger Than Self Goals
Research found that finding your bigger-than-self goals improves academic motivation and performance. In one study, college students were given a 20 minute mindset intervention that asked:
Take a moment to think about what
kind of person you want to be in the future. Also think about what kind of positive impact you want to have on the people around you or society.
Students were then given a series of both boring and difficult math problems. The students who had completed the beyond-the-self reflection persisted longer and ended up finishing more problems correctly. The same brief mindset intervention in high
school students not only boosted short-term motivation, but also led to higher end-of-the-semester GPAs.
Bigger-than-self goals changed the meaning of both boring work and academic struggles to 'persevering at studies would help make a difference in the world' thereby motivating engagement with, rather than avoidance of, the stress of challenging themselves.
In addition to helping you create meaningful relationships and business opportunities, MHCC offers you a platform to be a part of an historic moment that will SHIFT Manhattan consciousness in business- and then the world.
How Do You Create Relationships- Not Just Connections- on Social Media?
With Social Media Strategist, Joan Pelzer
Do you need SOCIAL MEDIA help? We can all do some media on our own...post family photos on Facebook, connect with a colleague on LinkedIn, follow the Tony Awards on Twitter...but do we know WHY we're doing it, WHO we are targeting and HOW to create online connections that lead to real relationships?
Let's discuss how to maximize your use of social media for your brand and your business, expanding on how to strategically market you and your business. You will learn the basics and some key tips:
- What each platform can do for you- LinkedIn, Facebook, Twitter, Instagram, Pinterest, etc.
- How to get recognized, followed, shared, liked, and how to
stay relevant
- How you can manage engagements and communicate with your target audience
- How to differentiate yourself from others
- How to actually schedule content to stay timely and consistent
- How can you generate leads on LinkedIn?
To create a two-way conversation online, we'll explore:
WHO is your target market, WHERE are they on social media, HOW to create an effective strategy and implement it, HOW much time to invest and WHEN to do it yourself vs. hire someone for help.
About our
Speaker:
Joan Pelzer is an entrepreneur and Founder & CEO of Joan Pelzer Media, LLC, a social media marketing agency. Joan is also President of FemFessionals NYC and national social media strategist for Over40Females.
Joan helps create online relationships that lead to your bottom line! Her clients range
from entrepreneurs and small business to a UN-based NGO.
Social media is one of Joan's favorite kinds of marketing because if you know how to do it well, you can really bring people together. Clients love the business growth that comes from all the exposure and customers love it because it creates a virtual party where everyone can join in on the fun- a win/win all around! www.JoanPelzerSocial.com
Come join us for a lively, informative and fun evening!
